Interlight
SMART CITY & HOME
October 21-24, 2025 | Moscow | Crocus Expo IEC
new name | new dates | new location
new name | new dates | new location
Interlight
SMART CITY & HOME
October 21-24, 2025 | Moscow | Crocus Expo IEC
new name | new dates | new location
new name | new dates | new location
HOW TO ATTRACT VISITORS TO THE BOOTH?
- E-MAIL NEWSLETTERS
AND SOCIAL NETWORKSCreate a list of potential clients and send them a newsletter about your participation in the exhibition, including booth location, program of events and special offers. Actively use social networks to promote your participation in the exhibition. Publish announcements, interesting facts about your company and products, as well as invitations to your stand. - ORGANIZING CONTESTS AND RAFFLESHold contests in social media accounts or on your website where participants can win gifts. Announce the winners and present the gifts directly at your company's booth.
- EXPECTATION CREATIONPublish teasers and announcements about your participation in the exhibition to create anticipation among potential visitors. This can include short videos, graphics and texts that emphasize your benefits. Invite visitors to register early so they can receive additional benefits such as welcome gifts or priority service.
marketing options
personalized banner
Individual banners can be found in your personal cabinet. Let your clients know that you are waiting for them at the exhibition - place them on the website, in mailings, in the signature of the letter, in social networks. The banner can also include a direct link to registration.
promotional code linkp
When you click on it, the visitor will receive a free ticket to the exhibition with your company logo and stand number.
In the exhibitor's personal cabinet there are statistics of registrations by your personalized promo code. Send your registration link to customers and increase audience reach at the event - negotiate with existing and potential partners and customers at the exhibition.
In the exhibitor's personal cabinet there are statistics of registrations by your personalized promo code. Send your registration link to customers and increase audience reach at the event - negotiate with existing and potential partners and customers at the exhibition.
information support
Ask your manager which options are included in your marketing package. Depending on the options provided, you can send us news for publication in social media and on the exhibition website.